521/3 CEEFAX1 Thu 2 Feb CEEFAX.TV
Bon Jovi tackle economic crisis
The telling part of this answer is not
the superstar's gratitude - it's that,
back in 1983, when he was working part
time in a women's shoe shop, Jon Bon
Jovi had a career plan that took him up
to the millennium.
And it worked: Bon Jovi have sold more
than 120 million albums.
This is partly because the singer takes
his job very seriously indeed.
In his documentary, he calls himself
the "CEO of a major corporation who has
been running a brand for 25 years".
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