205/2 CEEFAX1 Fri 3 Feb CEEFAX.TV
Hornby hopes to push sales Button
Toymaker Hornby is hoping that the
world championship success of Jenson
Button will boost sales of its
Scalextric racing sets this Christmas.
The firm said it was expecting a
"significant" surge in demand when its
first Scalextric products featuring the
Formula One driver go on sale shortly.
The firm, which also owns the Airfix
brand, made the announcement after it
saw its latest profits more than halve.
Its half-year profits fell to £700,000
after it was hit by the weaker pound.
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